Mississippi

Brown v. Electronic Arts, Inc. in Mississippi Law

How Brown v. Electronic Arts, Inc. applies in Mississippi: state-specific rules, key cases, and bar exam notes for Intellectual Property.

State Approach

Mississippi follows foundational principles of intellectual property law as established in Brown, emphasizing the balance between an individual's right to publicity and First Amendment protections. The state considers misappropriation claims seriously, particularly in cases involving commercial exploitation of persona.

State Rule
In Mississippi, the right to publicity is recognized, and misappropriation claims are assessed under common law tort principles, similar to the approach taken in Brown.
Significant State Cases

Hollis v. McClendon

The court upheld the right of personal publicity, highlighting that unauthorized use of a person's likeness for commercial gain constituted an invasion of privacy.

Harris v. State Farm Mutual Auto Ins. Co.

The court affirmed that public figures could pursue misappropriation claims when their likenesses are used without permission in a commercial context.

Gordon v. State of Mississippi

The trial court ruled in favor of the plaintiff, establishing that the defendant's use of the plaintiff's image breached their right to publicity.

Comparison to Federal Law

Like federal law, Mississippi law recognizes a balance between the right to publicity and free expression rights as established in cases like Brown. However, Mississippi may have a more nuanced approach with additional protections for individuals compared to federal standards, particularly in addressing local misappropriation issues.

Bar Exam Note

Questions regarding the right to publicity and misappropriation of likeness are frequently tested on the Mississippi bar exam, requiring familiarity with both state and federal precedents.

Practice Pointers
  • Evaluate the commercial usage of a persona and the potential for misappropriation under state law.
  • Consider First Amendment defenses when litigating publicity claims.
  • Stay updated on Mississippi caselaw regarding misappropriation and publicity rights.

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